Wednesday, November 30, 2011

Listing Your Home During The Holidays: Do or Don't?

As we enter this holiday season, I thought I would address the debatable act of listing/keeping a home on the market during this oh so important time. Many consumers, and real estate professionals alike, may agree that listing your home during the holiday season can be a mistake. Sellers are extremely busy during this time, and having your home on the market will certainly not make you any less busy. Some may also think that since sellers are so busy, buyers must be too, therefore why add to all your already mounting stress by listing your home, when it may not even attract any buyers!

Well that's one viewpoint, and here's mine (along with many of the top agents throughout the country):

  • So what if there are less buyers searching around the holiday time! If everyone agreed with the above message, there would also be less listings. This means that there are fewer options for buyers and lower competition rates for your home. Quite a few individuals have vacation time they need to use up toward the end of the year, and save it for time around the holidays. Extended time off definitely gives buyers plenty of time to view homes, especially the serious buyers. Did I mention, buyers searching around this time, tend to be more serious, rather than buyers just starting to look? These serious buyers give you a much better chance of getting a deal on your home closed!
  • People relocate from all over the country, all year long. If they have to relocate from Orland to Minneapolis, they don't get to say, "I'd like to wait until next spring to move." They go where they're told, when they're told, and they'll need a new home when they do. That home will not be yours, if it isn't on the market.
  • I do understand keeping your home show ready during this time could be a hassle (especially with little ones around; see previous post). Not a problem. You would most likely be cleaning your home to have company over any way right? Well there is something you can check off your list! Clean your house once, and make it a habit to keep it nice and tidy after that, which should include help from everyone living in the home. Now your all ready for showings, and your guests! Never be afraid to ask your agent for help as well. After all, it is their job to get the highest possible return for your home, and that can only come when your home is showing at it's best, and it's cleanest. Worried about showings at inconvenient times? You can have your agent set up customized showing instructions, around the dates and times you choose you would like to allow or not allow showings.
  • Now you sold your home (oh no...), and you don't want to move around the holidays! Not to worry. One of your terms in the purchase agreement, can be the closing date. This tends to be flexible, and one would assume that the buyers wouldn't like to move around holiday time either.

There are always two sides to a story, and definitely different view points. But let me ask you this: If you want to sell your house, how would you expect to do that by keeping it, or taking it off the market?

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